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Be Creative – Break Some Rules |
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Friday, 20 August 2004 |
Now I'm not suggesting you go rob a bank or drive 100 mph in your car, but sometimes rules have to be broken to innovate. Of course this is a risky area. If you go around breaking all the rules, you may find yourself unemployed.
So what do you do? Break the rules mentally. Simply ask, "What rules are currently in place that are stopping me from bringing in more revenue or being more productive?"
You can always challenge a rule without breaking it. Often you will find during this creative process that many innovative things can be accomplished if the rules were broken or modified. You can identify how modifying or breaking the rules greatly outweigh the benefits behind why the rule was imposed in the first place.
Perhaps the rule has outlived its intentional use. I have seen this many times in creative thinking sessions. When you challenge the rule, you and others discover the original intent is no longer valid. When was the last time your boss asked you to make a list of the rules that were preventing you from doing your job better? Never happened? You're not alone.
Some of the most creative geniuses in the world, Einstein, Newton, and Galileo, dramatically changed the rules didn't they? Why can't you?
You may not discover a creative cure for cancer tomorrow by breaking the rules, but it's a springboard for some new and innovative solutions.
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Last Updated ( Friday, 19 November 2004 )
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